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    Brand Summit China

    August 29th, 2019
    Shanghai
    REGISTER NOW

    Building Magnetic Brands

    In today’s competitive world it’s hard to stand out in ways that matter to customers. This is why savvy marketers are taking an innovative approach to brand strategy. They are creating newer, deeper, and more enduring connections with consumers vital to their brand’s success online and offline. How could a brand marketer build a memorable brand that truly resonates with customers? Brand Summit China, taking place on 29th August 2019 in Shanghai, will bring together over 100 key decision makers from leading brands and top agencies to dissect how to build a magnetic brand that will attract and engage the target consumer in China’s rapidly changing landscape.

    What to Expect

    CampaignComms panel

    Discover the key factors that distinguish a TOP1000 Brand from the rest

    CampaignComms

    Learn what is required of a brand to become a champion of authenticity

    Panel discussion

    Explore the challenges and trends that matter the most from the region's most innovative brands

    2019 Conference Programme

    Key topics for the 2019 programme include:

    • Leading brand case study: building brands on the battlefield that is consumer engagement
    • Adding value to a traditional brand through rebranding
    • Leveraging entertainment marketing to elevate brand engagement
    • The rise of social commerce
    • Will seniors be the next vital market to look out for in China?
    • How should brands best utilize KOLs in their brand strategy?

    2019 Speakers

    Peng Chen
    Professional Partner &
     Group Vice President

    Focus Media

     
    Q Chen
    GM of Advertising &
     Sales Dept.

    Xiaomi Inc

     
    James Gong
    Vice President
    Nielsen Global Media


     
    Leo Li
    General Manager of Strategic Management Department & Marketing Management Center
    NetEase Media


    An-Ching Chang
    CMO
    GAP Greater China




    Ruey Ku
    Managing Director
    Publicis Media Content




    Violet Fu
    General Manager
     AdMaster Shanghai 
    Carey Wang
    General Manager
    Mindshare China


    attending brands

    Partners

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    Associate Partner

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    Text Livestream Partner

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    Research Partner

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    Media Partner

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    Event Location

    2/F, IP Mall
    Tomorrow Square, Nanjing West Road, Huangpu District, Shanghai Shi, 200333

    Contact us

    Speaking opportunities:
    Partnership opportunities:
    Eleanor Hawkins
    Gareth Scott
    Head of Events Content
    Commercial Director
    eleanor.hawkins@haymarket.asia
    gareth.Scott@haymarket.asia

    +65 9111 5760



    Copyright © 2019 CampaignAsia. All rights reserved.

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